Areas of Expertise


Business Strategy

 

It all starts here… Defining a clear vision, mission, values, objectives, KPI’s and goals. Sounds simple right? You wouldn’t be here if it was. We live and breath problem solving, obsess over distilling complexity into simplicity. From long term, overarching strategy to short term, cross-functional playbook sprints, we partner intimately with you and your team to get best in class results.


Product Merchandising, Design & Development

 

If you’re a consumer goods brand, product should always be near the core of your value proposition. We specialize in translating business objectives and brand DNA into profitable merchandising strategies, powerful design language and effective development techniques that will cut through the competitive noise and pierce the heart of your customers.


Global Brand & Marketing Strategy

 

There’s a difference between branding and marketing. The same way there’s a cultural difference between regions around the world and the various personas of your customers. What we do is articulate these differences, really well. Whether implementing a rebrand initiative or simply organizing what’s working into concise guidelines, we’ve been there, and done that. In fact, we prefer to take it even a step further by defining your go-to-market strategy and deployment tactics, per channel and region, globally.


Operations & Supply Chain Management

 

The backbone of your business is always susceptible to a chain reaction of broken processes and sequences of unplanned events. From sourcing and production, to inventory management, inbound/outbound logistics and 3PL performance optimization, our job is to mitigate these risks through sophisticated planning, monitoring, and management techniques used by the world’s leading businesses.


Omni-Channel DTC/B2B Sales

 

This is not a buzz word, nor a future prediction, this is the reality of what your customers expect. So don’t fight it, embrace it. Tobia & Company has been at the forefront of pioneering omni-channel DTC sales with the markets hottest, leading brands and can build you a blueprint towards success.


Organizational Design & Change Management Initiatives

 

The talent and structure you needed to start your business yesterday, may not be what you need today and most likely isn’t what you need to succeed tomorrow. We take a value chain analysis methodology approach, combined with evaluation of both talent and culture to design modern organizational structures that will help you execute your business strategy and achieve your goals.


Financial Analysis

 

The devil is in the details… Or shall we say your financial statements? We’re not your auditor, nor your CPA, but we are seasoned business operators with strong financial acumen that know how to grow a profitable business, quick. In fact, it’s the first thing we’ll ask to look at before building a strategy. Whether it’s lifting gross margin and EBITDA, or optimizing working capital and ROA, numbers are the scoreboard and we’re here to help you win the game.